Currently Accepting New Projects

Architecting Data.
Optimizing Growth.

I bridge the gap between complex data engineering and marketing strategy.

DS
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The Narrative

From Complex Data to Clear Answers.

I have always loved figuring out how things work. Based in Canada, I don't just look at marketing results, I build the systems that make them possible.

After studying AI and Machine Learning at Saskatchewan Polytechnic, I learned to speak two languages: Business and Technology.

I handle the messy technical details, like setting up servers and databases. My goal is simple: I help companies stop guessing and start knowing for sure.

From server-side tagging to BigQuery infrastructure, I help organizations move beyond "guessing" to data-driven certainty.

2+
Years Experience
10+
Tech Certifications

Technical Arsenal

Tools and technologies I use to drive decisions.

Core Engineering

Python SQL TensorFlow Scikit-learn BigQuery

Data Strategy

Google Ads GA4 GTM Server-side Looker Studio Market Research

Certifications

  • Server-side tagging with Stape
  • Python Core (Sololearn)
  • Google Tag Manager & Analytics

The Lab

Featured projects and thoughts on analytics.

Collaboration

Start a Project

Looking to build a custom data pipeline, optimize your marketing stack, or need consultation on analytics strategy? Fill out the form to get started.

Data Infrastructure Audits
Custom BigQuery Pipelines
Server-Side Tagging Implementation